H&M: Proposal
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My good friend Emily Ryan was selected for the Your Art Here competition. Her proposal for the 46 foot by 16 foot window was to fabricate a New York City skyline. The skyline would be embedded with 18 flatscreen displays of varied size. The content would be dynamic. Relevant tweets about NYC, H&M and Fashion would pop-up, scroll and fade in real-time. The other 9 screens would display photos from an in-store photobooth.
Although the original plan was to install a Rotobooth (a Rotary dial photobooth), I decided to build a new photobooth for the store.